BUILD A SCALABLE, HIGH-IMPACT INTERNAL COACHING CULTURE

Turn Your Leaders Into Coaches. Embed a Coaching-First Culture. Drive Measurable Business Success.

REDUCE COSTS | DEVELOP LEADERS | RETAIN TOP TALENT | BUILD A FUTURE-READY WORKFORCE

The Leadership Development Challenges You Can’t Afford to Ignore

  • High Turnover & Leadership Gaps: Losing top talent due to weak leadership pipelines?

  • Expensive External Coaching with No Long-Term ROI: Paying for external coaches without lasting impact?

  • Managers Who Manage, But Don’t Lead: Lacking leadership that truly develops and empowers teams?

  • Low Engagement & Performance: Employees feeling disconnected, unmotivated, and stuck in a transactional culture?

  • No Scalable Leadership Development Model: Struggling to embed coaching as a long-term business strategy?

Why Traditional Leadership Development Fails

Most businesses recognise that coaching is critical—but few know how to implement it effectively.


The Problem with Traditional Coaching Models:

Expensive

Reliance on external coaches drains budgets, offering short-term impact with no sustainable return.

Inconsistent

Coaching access is often limited to executives, leaving mid-level and high-potential employees unsupported.

Difficult to scale

External coaching isn’t integrated into leadership development, creating long-term dependency instead of self-sustaining growth.

The Solution:

The Future of Leadership: A Scalable, High-Impact Internal Coaching Culture

Imagine a workplace where:

  • Every leader is a coach – equipping employees with the skills, mindset, and confidence to perform at their highest potential.

  • Leadership development is sustainable – no more reliance on costly external coaching programs.

  • Managers don’t just manage—they inspire, empower, and accelerate talent growth.

  • High-performing leadership pipelines drive succession planning and long-term business stability.

Our Proven Approach:

Coaching as a Business Growth Strategy

We don’t just train leaders. We embed coaching into your business strategy—delivering measurable, long-term impact.

  • Step 1: Strategy & Alignment – We develop a custom coaching strategy that directly supports business priorities, leadership goals, and workforce development needs.

  • Step 2: Internal Coach Certification – We train & certify leaders as internal executive coaches, embedding coaching into leadership DNA.

  • Step 3: Scalable Coaching Programs – We implement structured, enterprise-wide coaching programs focused on leadership acceleration, high-potential talent, and succession planning.

  • Step 4: Continuous Upskilling & Coaching Mastery – We provide ongoing coaching supervision, mentoring, and peer learning to maintain high coaching standards and ensure long-term impact.

Proven Success:

The Results Speak for Themselves

Coaching that Drives Measurable Business Impact.

$1.35M+

Saved Annually

reducing external coaching spend while maximising leadership ROI.

240+

Internal Coaches Certified

scaling coaching culture across 35+ countries.

1 in 6

Coachees Promoted

strengthening leadership pipelines & internal career mobility.

46%

of Leaders Reported Improved Team Performance

Embedding coaching as a competitive advantage.

25.86

eNPS increase

skyrocketing leadership engagement & organisational

Build Your Coaching Culture Today.

Proven Success:

What Sets Our Coaching Model Apart?

Standard Chartered Bank’s Ignite Coaching Program

Built for Scale,
Not Just Short-Term Gains

Many coaching initiatives fail due to heavy reliance on external providers. Our model builds a self-sustaining, scalable internal system.

Leadership That Transforms,
Not Just Manages

Managers need more than performance targets—they need the coaching skills to develop high-performing teams.

Measurable Business Impact,
Not Just HR Metrics

We tie coaching outcomes directly to retention, productivity, and leadership pipeline success.

Data-Driven,
Proven Methodology

This isn’t theory—it’s a tested, results-driven framework used in global organisations.

Our Process:

How We Build Your High-Impact Coaching Culture

STEP

Custom Coaching Strategy – Align Coaching with Business Priorities

Is your coaching driving leadership impact and business transformation—or is it disconnected from strategic goals? We develop tailored coaching strategies that integrate seamlessly with your organisation’s objectives, ensuring every coaching initiative delivers measurable ROI, enhances leadership development, and creates lasting cultural transformation.

STEP

Internal Coach Development – Certify & Build Internal Coaching Capability

We train and certify internal employees as ICF-aligned or equivalent executive coaches, equipping them with the skills to coach colleagues effectively, elevate leadership capabilities, strengthen stakeholder relationships, and develop high-performing teams. By embedding coaching as a core leadership skill, this program enhances talent retention, accelerates leadership development, and drives measurable business results.

STEP

Scalable Leadership Coaching Programs – Activate Internal Coaches for Business Impact

We design and implement scalable coaching programs that allow newly trained internal coaches to apply their expertise in real-world coaching engagements. These structured programs focus on business-critical priorities, such as leadership acceleration, high-potential development, diversity and inclusion, and succession planning. By embedding coaching into these areas, internal coaches empower employees to maximize their potential, drive performance, and contribute to strategic business outcomes.

STEP

Ongoing Mentoring & Support – Strengthen Coaches & Ensure Long-Term Impact

A sustainable coaching culture requires continuous development and structured support for internal coaches to maintain high standards and long-term effectiveness.

  • Coaching Supervision & Peer Learning: We provide ongoing coaching supervision, peer-to-peer coaching, and expert mentoring, ensuring internal coaches continually refine their skills, build confidence, and enhance their coaching effectiveness.

  • Advanced Coaching Development & Engagement: We run regular upskilling sessions on best practices, emerging methodologies, and evolving business needs, keeping internal coaches at the forefront of leadership development.

This structured approach ensures consistency, engagement, and long-term coaching success, keeping internal coaches highly skilled, motivated, and aligned with organisational goals.

STEP

Plug-and-Play Tools & Resources – Simplify Implementation & Prove ROI

We provide ready-to-use coaching frameworks, recruitment materials, program templates, presentation decks, and impact measurement tools—ensuring seamless execution, effortless scalability, and data-driven insights that clearly demonstrate coaching effectiveness and measurable business impact.

STEP

Expert Guidance at Every Step – Drive Sustainable Growth & Scalability

Our partnership doesn’t end at implementation. We provide ongoing strategic guidance, program optimisation, and industry-leading best practices to ensure your coaching culture scales effectively, evolves with business needs, and continues delivering measurable leadership and business success.

What Our Clients Say

“Implementing the Ignite Coaching Program under Katie’s leadership has been transformative for our organization. With over 240 internal coaches supporting more than 3,000 colleagues annually across 35+ countries, we’ve seen measurable results: enhanced engagement, accelerated career progression, and significant annual cost savings. This program has become a cornerstone of our leadership development and employee empowerment initiatives.”

Michele Wee

CEO of Vietnam, Standard Chartered Bank

“Katie’s strategic approach to integrating coaching into our leadership and talent development strategy ensured that coaching outcomes translated into real business impact. Her deep understanding of both people and business strategy has been invaluable in building strong leadership, developing high-performing teams, and fostering a culture of continuous improvement.”

Helen Clerkin

Former Chief Operating Officer, Standard Chartered Bank

“Over four years partnering with Katie on the Ignite Coaching Program, I witnessed her ability to innovate and expand the program by securing sponsorship and funding from senior leaders. Her expertise in designing systems and frameworks has improved employee experiences and boosted productivity by aligning individual beliefs with organizational values.”

Mitzi Pryce

Leadership Development Consultant

“Within six months under Katie’s guidance, I transitioned into an ACC Coach, enabling me to contribute to our internal coaching network. Her passion for internal coaching is truly inspiring and has made a positive impact on my journey and the lives of many others.”

Paul Wan

Transformation Leader

“Collaborating with Katie on the Ignite project—a transformative initiative she built from scratch—was a pleasure. Her energy and passion for coaching were evident in every aspect, from creating the internal coach pool to nurturing a vibrant coaching community. Her collaborative spirit and drive consistently elevated our work.”

Jack Chen

Customer Success Manager at Ezra Coaching

“Working closely with Katie as she led the Ignite program was truly inspiring. Her vision and dedication were instrumental in embedding coaching within Standard Chartered Bank and fostering a strong coaching culture. Her genuine passion for people created an environment where individuals felt empowered to grow and develop.”

Susanna Kable

ICF PCC Coach

“Katie’s passion for making a difference in people’s lives, coupled with her execution focus, accelerated the democratization of coaching in the bank. Her contribution to aligning personal aspirations with organizational needs has been pivotal in unlocking the potential of all.”

Pranav Shriram Shirke

Executive Coach and Organizational Development Consultant

“Katie’s bold initiative in launching and growing the Ignite program has provided support to thousands of staff across locations. Her passion and commitment to coaching have been a real inspiration, personally benefiting me and my coachees through self-reflection and skill enhancement.”

Rajshree Luximon

Head, Offshore Booking Location, Standard Chartered Bank (Mauritius) Limited

“Katie’s competence in implementing and embedding a coaching culture has helped transform the bank, leaving a legacy that will last for years. Organizations engaging Katie will benefit from her experience, passion, and drive to change cultures, performance, and outcomes.”

Libby Denchfield

MD, Global Head Operational, Cyber & Technology Risk Operations

“Katie has been a driving force for good in the bank. Her inspiring leadership and personal connection have elevated all of us to higher levels. Becoming a coach under Katie’s initiative has changed the lives of many coachees and my own life as a coach.”

Eric Trijbels

Global Head Digital Journey - Trade

“Katie single-handedly created the Ignite program, democratizing access to coaching for our people. Becoming a coach through Ignite has developed my leadership abilities and given me a huge sense of purpose, especially seeing the impact on those we work with.”

Rebekah Heaven

Future of Work Specialist at Standard Chartered Bank

“Working alongside Katie, the visionary behind the Ignite Program, has been an absolute privilege. Her ability to create a transformative and accessible program ensures every participant walks away with tangible tools and strategies for growth.”

Karishma (KASH) Samtani

Early Careers Specialist and Mental Health Ambassador

“Without Katie’s bold initiative in setting up Ignite, I wouldn’t have found my passion in coaching and become an ICF-credentialed coach. Under her leadership, coaching has shaped the organization’s culture and planted seeds in many people’s transformation journeys.”

Yun Chen

Executive & Life Coach

“Katie’s passion for coaching leaders and incorporating coaching into daily interactions has grown the Ignite coaching community from strength to strength. Her dedication to excellence has provided immense knowledge and motivation for us coaches.”

Shanthi Nair

Group Resilience - Operational Continuity in Resolution

Meet Our Founder:

Katie Hasson

Global Coaching Strategist | Executive Coach | Leadership Development Expert

Katie Hasson is a recognized leader in coaching culture transformation, with 20 years of experience across Commonwealth Bank, IBM, and Standard Chartered. As a Professional Certified Coach (PCC) with the International Coaching Federation (ICF), she has built scalable, high-impact coaching strategies that transform leadership and deliver measurable business success.

"I believe every leader should have the skills to coach their team to success. My mission is to make coaching a leadership standard, not an afterthought." – Katie Hasson

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